Amazon's Steve Boom on Prime Music's Positioning

"We're just very different. One of the really interesting things about all of the other services is when they market a new release, it looks like how we used to market a new release. They market it to people using their music service, which is great, because it gets people that listen to their music. But Amazon has a much broader platform." - Steve Boom, Amazon Music

Amazon's vice president of digital music is confident that PrimeMusic will be able to distinguish itself in the #streaming #battleroyale. Read CNET's Q&A with Boom here.